We transform
ideas into services
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We transform
ideas into services
We are the human centered Research and Development lab for the service industry.
How does your company explore future models for your business?
“The customer perceives your company as a holistic entity. Therefore a successful innovation needs to consider the entire value space of a business, and eventually perform a delightful experience through every touchpoint.”
We combine
5 key competencies
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We combine
5 key competencies
Human Centered Research
We focus on a deep understanding of consumers' challenges to identify opportunities and design solutions ➜
Innovation Strategy
We support businesses to transform their organisations for continuous innovation ➜
Experience Design
We foster lasting brand relationships by creating delightful service experiences that make customers’ lives easier ➜
Business Design
We build business models that make new services commercially viable ➜
Service Prototyping
We foster an agile and iterative approach for piloting services quickly ➜