Understanding User Types in Service Design
An overview of user types in service design and what role emotional and social jobs play.
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We shape your markets of tomorrow.
Service Innovation =
Service Design
We listen to users and put their needs at the center. Our expertise in user-centered design leads to solutions that are actually needed and used by people.
Business Design
For a service to be sustainably successful in the market, it also requires a strategic business model. Our business designers implement profitable solutions.
Creative Technology
We build functional prototypes and MVPs. Our tech experts enable rapid validation of ideas and the transition to implementation.
"With Service Innovation Labs, we have a holistic innovation partner at our side. From ideation to implementation, you see yourselves as true team members and thus support us significantly in our strategic goals."
Case Study
Digital Transparency for Dental Prosthetics
Together with a statutory health insurance company, we developed a digital service that simplifies the path to dental prosthetics for policyholders.
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Service Innovation Workshops
Solve your innovation challenges with us - regardless of which phase you're in.
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Service Innovation Trainings
Learn the business and service design skills to be sustainably innovative.
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Personas and Prototypes in Service Design
A framework for crafting Company Personas and People Personas in service design.
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